Privacy Policy

Effective Date: January 1, 2026

k7u7 is committed to protecting the privacy and personal data of every user who visits or registers on our platform. This Privacy Policy explains in clear terms what information we collect, why we collect it, how we use it, and the steps we take to keep it secure. By accessing or using k7u7, you agree to the practices described in this document.

This policy applies to all users accessing k7u7 from Bangladesh and internationally, including those who browse anonymously, register an account, place bets, or use any of our features such as cricket betting, live casino, or slots. We encourage you to read this document carefully, as it forms an important part of your relationship with us.

1. Information We Collect

When you use k7u7, we may collect several categories of personal and non-personal information to provide you with a safe, seamless, and personalised gambling experience. The types of information we collect include, but are not limited to:

• Identity information: full name, date of birth, national identification details used for age verification (21+ only).
• Contact information: email address, phone number, and residential address in Bangladesh (e.g., Dhaka, Chittagong, Sylhet, Khulna).
• Financial information: payment method details for bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, or other supported payment channels. Full card/account numbers are never stored on our servers.
• Usage data: IP address, device type, operating system, browser version, pages visited, betting history, and session duration.
• Communication records: any messages you send to our support team, including live chat transcripts and email correspondence.

2. How We Use Your Information

k7u7 uses the information we collect for the following legitimate purposes. We only process your data where there is a valid lawful basis to do so, such as contractual necessity, legal obligation, or our legitimate interest in delivering a secure and fair gambling environment.

Account Management and Service Delivery

We use your registration details to create and manage your k7u7 account, verify your identity and age (players must be 21 years or older), process deposits and withdrawals via bKash, Nagad, Rocket, and other supported channels, and credit bonuses or winnings to your account accurately.

Security, Fraud Prevention, and Compliance

We analyse usage patterns and transaction data to detect and prevent fraudulent activity, money laundering, and underage gambling. We are required by applicable regulations to retain certain records for audit and compliance purposes. Our systems run continuous automated checks to protect every user on the platform.

Platform Improvement and Personalisation

Aggregated, anonymised usage data helps us improve our cricket betting odds, live casino experiences, slot offerings, and the overall interface on k7u7. We may use this data to show you relevant promotions, such as a Pohela Boishakh bonus offer or a BPL cricket special, based on your preferences and activity history.

3. Sharing of Personal Information

k7u7 does not sell or rent your personal data. We may, however, share limited information with trusted third parties in specific, strictly controlled circumstances:

• Payment processors (bKash, Nagad, Rocket, Upay, and banking partners) solely to facilitate your financial transactions.
• Identity verification and KYC service providers who help us confirm that all players are aged 21 and above.
• Technology and infrastructure partners (e.g., cloud hosting providers, cybersecurity vendors) who operate under strict confidentiality agreements and are contractually prohibited from using your data for any purpose other than supporting k7u7's operations.
• Law enforcement or regulatory authorities when required by applicable law, court order, or for the prevention and detection of crime.

4. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, or as required by applicable law. Specifically:

• Active account data is retained for the lifetime of your k7u7 account.
• Financial transaction records are retained for a minimum of five (5) years following the date of the transaction for audit and compliance purposes.
• After account closure, anonymised data may be retained in aggregated form indefinitely for statistical and product improvement purposes, but it will no longer be linked to your identity.

5. Cookies and Tracking Technologies

k7u7 uses cookies and similar tracking technologies to enhance the functionality of our platform and understand how players interact with our services. Cookies are small text files placed on your device when you visit our site. We use three main categories of cookies:

Essential cookies keep your session alive and allow features like automatic login persistence and cart/bet-slip functionality. Performance and analytics cookies (anonymised) help us understand traffic patterns and improve our cricket and slots pages. Preference cookies remember your language settings and betting preferences between sessions. You may control non-essential cookies through your browser settings; however, disabling essential cookies may impair your ability to use k7u7 fully.

6. Your Rights Over Your Personal Data

k7u7 respects your rights regarding your personal information. As a user, you have the following rights, which you may exercise by contacting our support team at [email protected]:

• Right of access: request a copy of all personal data we hold about you.
• Right to rectification: ask us to correct any inaccurate or incomplete data on your account.
• Right to erasure: request deletion of your personal data, subject to any legal retention obligations we must meet.
• Right to object: object to processing of your data for direct marketing or other non-essential purposes.

7. Security Measures

k7u7 takes the security of your personal data seriously. We implement a range of technical and organisational measures to protect your information from unauthorised access, disclosure, alteration, or destruction. These include industry-standard 256-bit SSL/TLS encryption for all data in transit, firewalls and intrusion detection systems on our hosting infrastructure, strict access controls ensuring only authorised personnel can view sensitive data, regular security audits and vulnerability assessments of our platform, and two-factor authentication options for user accounts. While we strive to maintain robust security at all times, no online platform can guarantee absolute security. We encourage you to use a strong, unique password for your k7u7 account and to contact us immediately at [email protected] if you suspect any unauthorised access.

8. Children and Minors

k7u7 operates exclusively for adults. Our platform is strictly prohibited for individuals under the age of 21. We do not knowingly collect personal data from anyone under 21 years of age. If you are a parent or guardian and believe your minor child has provided us with personal data, please contact us immediately at [email protected]. We will promptly delete such data upon verification. Age verification is required during the registration process.

• We use third-party KYC tools to cross-verify submitted identity documents against national records.
• Accounts found to belong to individuals under 21 are immediately suspended, winnings are voided, and law enforcement may be notified.
• If you know of any minor attempting to access k7u7, please report it to [email protected].
• Parental controls and filtering software are recommended for households where minors use shared devices.

9. International Transfers

k7u7 operates servers and infrastructure that may be located outside Bangladesh. When we transfer your personal data internationally, we ensure that appropriate safeguards are in place, including data processing agreements with our service providers and adherence to applicable data protection standards. Your data will always be handled with the same level of protection described in this Privacy Policy, regardless of where it is processed.

10. Third-Party Links and Services

k7u7 may integrate or display content from third-party providers such as game studios (e.g., Pragmatic Play, Evolution Gaming, NetEnt, Spribe, Ezugi, Microgaming) for the purposes of delivering live casino games, slots, and live sports data. These providers operate under their own privacy and data-security policies. k7u7 does not control the data practices of third-party game or service providers and is not responsible for their privacy policies.

We recommend reviewing the privacy documentation of any third-party provider whose games or services you access through k7u7 if you have specific concerns about how they process your data.

11. Changes to This Privacy Policy

k7u7 reserves the right to update or amend this Privacy Policy at any time. When we make material changes, we will notify registered users via email or a prominent notice on our platform at least 7 days before the changes take effect. The updated policy will carry a revised effective date at the top of the document.

Your continued use of k7u7 after the effective date of any revised Privacy Policy constitutes your acceptance of the updated terms. If you do not agree with the revised policy, you must discontinue your use of the platform and may request account closure by contacting [email protected].

12. Contact and Data Controller

If you have any questions, concerns, or requests relating to this Privacy Policy or the way k7u7 handles your personal data, please contact our dedicated privacy support team. We aim to respond to all privacy-related enquiries within 48 hours during Bangladesh Standard Time (BST, UTC+6) business hours. You can reach us at [email protected]. We are committed to resolving any concerns you may have about the privacy and security of your data on our platform fairly and transparently.